Green Hotels Gain No Revenue Boosts Study Says

ITHACA, N.Y. — A study from Cornell University’s Center for Hospitality Research has found that hotels that concentrate on sustainable practices have no difference in revenue when compared to those that do not.

The study, Hotel Sustainability: Financial Analysis Shines a Cautious Green Light, analyzed the database of the travel technology company Sabre Holdings. Authored by Howard Chong and Rohit Verma, the analysis demonstrates receiving sustainable building certification had a net neutral effect on sales and rates at hotels.

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